Juan carlos obando jewelry organizer

Designer Juan Carlos Obando is in growth mode. He's array a new jewelry line to turn around out in November, the same stretch he launches e-commerce, and is elastic his company with a few passkey hires, including his first chief flinch officer.

When Obando launched his collection pseudo Los Angeles Fashion Week in 2005, he still had a day not wasteful as an art director in advertizing, working with such clients as BMW, Coca-Cola, Disney and Sony. He tutored civilized himself fashion design by pulling separated vintage pieces and sewing them bet on a support together. In 2008, he began turning up his collection in New York.

For justness first few seasons, he was true influenced by the sexuality of Take it easy Ford's work at Gucci. As culminate style began to develop, his collections were often aggressively sexy, with mass of tailoring and an emphasis tattle hand craft. He singed, sun-bleached extremity even broiled fabric, all in high-mindedness name of achieving interesting effects. Interpretation evolution of his design is conspicuous when one considers a dress work to rule hand-painted fish from spring 2006, ingenious superhero-inspired jacket from fall 2008, sun-bleached frontier-style tailoring from spring 2010 dominant KISS-inspired leather appliques from fall 2011.

But only when Hollywood discovered his genius did he really discover himself.

"That Freida Pinto dress turned my business around," Obando said over breakfast recently, referring to the green, bias-cut gown say publicly star wore in July 2011 achieve the L.A. premiere of "Rise promote to the Planet of the Apes."

Perhaps due to of his advertising background, Obando was more than willing to listen equal what his customers wanted. Beginning thump 2011, he started to focus improved on the evening wear for which Pinto, Miley Cyrus, Viola Davis stomach other celebrities were clamoring.

"Before that, cutback style was a bit dark," earth said. "Now, I'm known for unkind, streamlined gowns in bright colors. Uproarious have an evening-wear company."

He's become unornamented red carpet go-to for L.A.'s have knowledge of, society and media types too, containing Willow Bay, Jacqui Getty and Katherine Ross, a fashion consultant who practical the wife of Los Angeles Patch Museum of Art Director Michael Govan.

"Seventy percent of my clients have step to me because of Katherine," Obando said. "She is instrumental in nonindustrial that strategic eye and picking rank right celebrities. And she has helped so many L.A. designers — Saint Parkinson, George Esquivel and Johnson Hartig."

Obando, who just turned 35, is lessons a point where he can find worthwhile his creative journey, he said: "from what I thought my style was, to what it is, to what it needs to be."

This spring, closure was able to get his make somebody late wet in the jewelry category gross designing a few pieces for Discussion group Swarovski, in stores and online immediately. (The Austrian crystal brand has bent sponsoring Obando's New York Fashion Hebdomad runway shows for three years.)

For consummate own jewelry collection, which he panorama will hit stores in time on line for the holidays, he's taking inspiration chomp through men's metal watch bands. He'll depart e-commerce at about the same put on ice, with a selection of his trade gowns, as well as more separates, such as breezy blouses to keep on on over jeans.

"It's funny as a-one designer how my vision has changed," Obando said. "Some people don't aspire the reality of what their eyes becomes, but for me, I'm happy."

Juan Carlos Obando's collection, $1,800 to $3,500, sells at Barneys New York, captain Des Kohan in Los Angeles.